Glossy posted an article on Sephora’s “upgrade” to its Beauty Insider program. Whatever, it’s still the crummy program where you accumulate points to obtain samples that you’d otherwise should get for free.
When Sephora, in its munificence, announced a limited time 10% off discount on products, beauty enthusiasts were indignant. Just before that, Ulta had a 20% off sale, including prestige items. Also, you earn cash back rewards with Ulta’s loyalty program.
On account of Ulta’s cash back rewards, I first visit Ulta to see if it carries a product. If it doesn’t, then I go to Sephora. Bonus: join Ebates for earning additional cash back points. HT Marcia of Beauty Info Zone.
[Screen grab from Glossy]. (n.d.). Retrieved August 22, 2018, from https://db.glossy.co/wp-content/uploads/2018/08/170330_Sephora_04-AZ.jpg
Sandler, E. (n.d.). Inside Sephora’s first major Beauty Insider upgrade in 5 years. Retrieved August 22, 2018, from https://www.glossy.co/ecommerce/inside-sephoras-first-major-beauty-insider-upgrade-in-5-years